John Zelenka Joins SSIMWAVE Team as Chief Revenue Officer

By April 4, 2023News, Press

Waterloo, ON – April 4th – SSIMWAVE, an IMAX Company, a leading provider of innovative viewer experience products and solutions for the media and entertainment industry, is excited to announce the addition of John Zelenka, a seasoned Chief Revenue Officer, to its executive team. John brings more than 20 years of relevant experience to the company and will play a key role in driving growth and revenue expansion.

As the new CRO, John will focus on building and executing a comprehensive revenue strategy that aligns with SSIMWAVE’s mission of delivering differentiated viewer experiences, reducing bandwidth costs, and performing smart quality monitoring for the media and entertainment industry at scale. With a proven track record of developing and executing successful sales and marketing strategies, John will leverage his deep knowledge of the industry to drive revenue growth and enhance customer engagement.

“We are thrilled to welcome John to the team,” said Dr. Abdul Rehman, CEO and Co-Founder of SSIMWAVE. “His extensive experience and knowledge of the media and entertainment industry will be invaluable as we continue to grow and expand our product offerings.”

“More importantly, he has viewed the development of our product through the lens of the industry at large, and clearly sees the value of our viewer experience-driven enterprise software to streaming providers’ bottom lines. We look forward to working with him to build upon our success and take SSIMWAVE to the next level.”

Prior to joining SSIMWAVE, John held various leadership positions at top-tier media and technology companies, including Conviva, where he was Chief Revenue Officer, DigitalSmiths (TiVo) and Gracenote (Nielsen). His expertise in revenue growth, sales strategy, and customer engagement will enable SSIMWAVE to continue to deliver differentiated experiences, making workflows smarter and more efficient.

“I am excited to join the SSIMWAVE team and help drive revenue growth and expansion,” said John Zelenka, CRO at SSIMWAVE. “The company’s commitment to delivering differentiated experiences, reducing bandwidth costs, and performing smart quality monitoring for the media and entertainment industry is truly inspiring. I look forward to working with the team to build on this success and take the company to new heights.”

You can meet with John at the upcoming NAB 2023 show in Las Vegas, April 16-19, at the IMAX booth in West Hall, W1567. You can hear John’s insights on Monday, April 17 at the Streaming Summit at NAB where he will speak with other industry leaders on the “Packaging and Distribution Strategies for Subscriber Engagement” from 11:30 a.m. – 12:30 p.m. in West Hall Rooms W219-W221.

About SSIMWAVE, an IMAX Company
SSIMWAVE is in the business of maximizing in-home and on-the-go viewing experiences. It has improved the viewer experience of more than 150 million subscribers over billions of viewing minutes to date. The world’s top streaming media companies work with SSIMWAVE, including Disney, Paramount Global, and Warner Bros. SSIMWAVE technology is protected with 50 patents and patents pending globally. SSIMWAVE has won a Technology & Engineering Emmy® Award (2020); a Primetime Emmy® Award for Outstanding Achievement in Engineering (2015); NAB Product of the Year Awards (2021 and 2022); and was named Best New Streaming Technology winner in the NAB Show (2021). SSIMWAVE is a wholly owned subsidiary of IMAX Corporation (NYSE: IMAX).

Paul Schneider, PSPR, Inc. for SSIMWAVE